Governance institutions must respond to societal risks, including those posed by generative AI. This study empirically examines how public trust in institutions and AI technologies, along with perceived risks, shape preferences for AI regulation. Using the nationally representative 2023 Artificial Intelligence, Morality, and Sentience (AIMS) survey, we assess trust in government, AI companies, and AI technologies, as well as public support for regulatory measures such as slowing AI development or outright bans on advanced AI. Our findings reveal broad public support for AI regulation, with risk perception playing a significant role in shaping policy preferences. Individuals with higher trust in government favor regulation, while those with greater trust in AI companies and AI technologies are less inclined to support restrictions. Trust in government and perceived risks significantly predict preferences for both soft (e.g., slowing development) and strong (e.g., banning AI systems) regulatory interventions. These results highlight the importance of public opinion in AI governance. As AI capabilities advance, effective regulation will require balancing public concerns about risks with trust in institutions. This study provides a foundational empirical baseline for policymakers navigating AI governance and underscores the need for further research into public trust, risk perception, and regulatory strategies in the evolving AI landscape.
View on arXiv@article{bullock2025_2504.21849,
title={ Public Opinion and The Rise of Digital Minds: Perceived Risk, Trust, and Regulation Support },
author={ Justin B. Bullock and Janet V.T. Pauketat and Hsini Huang and Yi-Fan Wang and Jacy Reese Anthis },
journal={arXiv preprint arXiv:2504.21849},
year={ 2025 }
}