TSI: an Ad Text Strength Indicator using Text-to-CTR and Semantic-Ad-Similarity

18 August 2021

Papers citing "TSI: an Ad Text Strength Indicator using Text-to-CTR and Semantic-Ad-Similarity"

3 / 3 papers shown

Title
GCOF: Self-iterative Text Generation for Copywriting Using Large Language Model Jianghui Zhou Ya Gao Jie Liu Xuemin Zhao Zhaohua Yang Yue Wu Lirong Shi 257 0 0 21 Feb 2024
Natural Language Generation for Advertising: A Survey Soichiro Murakami Sho Hoshino Peinan Zhang 153 15 0 22 Jun 2023
Aspect-based Analysis of Advertising Appeals for Search Engine AdvertisingNorth American Chapter of the Association for Computational Linguistics (NAACL), 2022 Soichiro Murakami Peinan Zhang Shochro Hoshino Hidetaka Kamigaito Hiroya Takamura Manabu Okumura 152 8 0 25 Apr 2022