Model-based Constrained MDP for Budget Allocation in Sequential
Incentive Marketing

Model-based Constrained MDP for Budget Allocation in Sequential Incentive Marketing

2 March 2023

Papers citing "Model-based Constrained MDP for Budget Allocation in Sequential Incentive Marketing"

14 / 14 papers shown

Title
Primal-Dual Sample Complexity Bounds for Constrained Markov Decision Processes with Multiple Constraints Max Buckley Konstantinos Papathanasiou Andreas Spanopoulos 50 0 0 09 Mar 2025
An Adaptable Budget Planner for Enhancing Budget-Constrained Auto-Bidding in Online Advertising Zhijian Duan Yusen Huo Tianyu Wang Zhilin Zhang Y. Li Chuan Yu Jian Xu Bo Zheng Xiaotie Deng 45 0 0 26 Jan 2025
Hierarchical Multi-agent Meta-Reinforcement Learning for Cross-channel Bidding Shenghong He Chao Yu 34 0 0 26 Dec 2024
Optimizing Item-based Marketing Promotion Efficiency in C2C Marketplace with Dynamic Sequential Coupon Allocation Framework Jie Yang Padunna Valappil Krishnaraj Sekhar Sho Sekine Yilin Li 20 0 0 13 Sep 2024
End-to-End Cost-Effective Incentive Recommendation under Budget Constraint with Uplift Modeling Zexu Sun Hao Yang Dugang Liu Yunpeng Weng Xing Tang Xiuqiang He OffRL 27 1 0 21 Aug 2024
Improve ROI with Causal Learning and Conformal Prediction Meng Ai Zhuo Chen Jibin Wang Jing Shang Tao Tao Zhen Li 32 0 0 01 Jul 2024
Principal-Agent Reward Shaping in MDPs Omer Ben-Porat Yishay Mansour Michal Moshkovitz Boaz Taitler 40 10 0 30 Dec 2023
HiBid: A Cross-Channel Constrained Bidding System with Budget Allocation by Hierarchical Offline Deep Reinforcement Learning Hao Wang Bo Tang Chi Harold Liu Shangqin Mao Jiahong Zhou Zipeng Dai Yaqi Sun Qianlong Xie Xingxing Wang Dong Wang OffRL 33 3 0 29 Dec 2023
Marketing Budget Allocation with Offline Constrained Deep Reinforcement Learning Tianchi Cai Jiyan Jiang Wenpeng Zhang Shiji Zhou Xierui Song Li Yu Lihong Gu Xiaodong Zeng Jinjie Gu Guannan Zhang OffRL 23 2 0 06 Sep 2023
An End-to-End Framework for Marketing Effectiveness Optimization under Budget Constraint Ziang Yan Shusen Wang Guorui Zhou Jingjian Lin Peng Jiang OffRL 13 8 0 09 Feb 2023
Direct Heterogeneous Causal Learning for Resource Allocation Problems in Marketing Hao Zhou Shaoming Li Guibin Jiang Jiaqi Zheng Dong Wang 21 16 0 28 Nov 2022
BCRLSP: An Offline Reinforcement Learning Framework for Sequential Targeted Promotion Fanglin Chen Xiao Liu Bo Tang Feiyu Xiong Serim Hwang Guomian Zhuang OffRL 15 1 0 16 Jul 2022
GAC: A Deep Reinforcement Learning Model Toward User Incentivization in Unknown Social Networks Shiqing Wu Weihua Li Quan-wei Bai GNN 16 9 0 17 Mar 2022
Interpretable performance analysis towards offline reinforcement learning: A dataset perspective Chenyang Xi Bo Tang Jiajun Shen Xinfu Liu Feiyu Xiong Xueying Li OffRL 17 1 0 12 May 2021